Founder
Kurt Philip is the founder of Convertica, a conversion rate optimization (CRO) consultancy he started in 2017, and a CRO consultant who personally leads Convertica's CRO advisory. He has worked in SEO since the early 2000s, grew up in New Zealand and Australia, and is based in Chiang Mai, Thailand.
| Role | Founder, Convertica |
|---|---|
| Founded Convertica | 2017 |
| Leads | Convertica's CRO advisory, personally |
| Grew up | New Zealand and Australia |
| Based in | Chiang Mai, Thailand |
| Working in SEO since | The early 2000s |
| Experience | 15+ years |
| Podcast | Guest on the Authority Hacker podcast (#124) |
| Speaking | Speaker at the Chiang Mai SEO Conference (CMSEO), 2018 |
In his own words
I founded Convertica in 2017. I have worked in SEO since the early 2000s, and I lead every Convertica advisory client personally. Clients start with the free CRO audit; after it, I work with them and Convertica's CRO team on what to fix, what to test and what to do next.
Kurt Philip grew up in New Zealand and Australia. He started working in SEO in the early 2000s and has 15+ years of experience. In 2017 he founded Convertica, a conversion rate optimization consultancy, and he is based in Chiang Mai, Thailand. He spoke at the Chiang Mai SEO Conference (CMSEO) in 2018, and has been a guest on the Authority Hacker podcast, episode #124.
Since 2017, Convertica has worked with 2,000+ clients across eCommerce, lead generation, SaaS, affiliate sites and agencies. Past clients include Empire Flippers, Elementor, Authority Hacker and FreshBooks. Kurt is the named author of Convertica's CRO case studies and of the guides on its conversion rate optimization blog.
Kurt Philip is Convertica's founder, and he personally leads its CRO advisory, working with Convertica's CRO team. In advisory he helps a client's team decide what to fix, what to test and in what order, after Convertica's free CRO audit. In advisory, the client's own team builds the changes; Kurt directs the work.
Convertica has three offers. The free CRO audit is an app that checks a page for people and for AI agents. CRO advisory follows it for the sites that want help acting on the findings. For sites that would rather not build the changes, full implementation has Convertica's team build the fixes from the audit. Both are priced after your audit, and advisory places are limited.
The way to work with Kurt Philip is through Convertica: get the free CRO audit first, then ask about CRO advisory if you want Kurt's help acting on it. Advisory is quoted after Convertica has seen your audit, not from a price list.
In their words
Clients who name Kurt in their reviews, quoted exactly as written. Most describe Convertica's earlier done-for-you testing service, and any number in a quote is the reviewer's own account.
If you're looking to increase conversions, then you need to get in touch folks at Convertica. Kurt was a pioneer in the CRO space and team that he's built are quick and efficient. Can't recommend them highly enough!
I've worked with Kurt and the team at Convertica for a couple of years now, across various projects.
I can sum them up in just one word.
Exceptional!
These guys have the CRO process down. Fast, responsive, knowledgable, and the results are, quite frankly, unbelievable.
I've also learned a TON about CRO since working with the team and can wholeheartedly recommend them without even a second thought.
If you need help increasing conversions for your site, or landing pages, then Convertica are the best of the best. Highly recommended.
Perhaps the best CRO company in the biz.
Scientific approach, testing is methodical, and changes are pragmatically made, based on reliable data.
Process is also very quick, only takes a few months in order to ramp up conversion rates and make better use out of existing traffic.
Kurt made it easy to understand what I was getting involved in, and Ayumi was very professional in handling the campaign thereafter.
In a world where most 'agencies' and service providers fall way short of expectations, Kurt and his team exceeded them across the board and then some. If you aren't asking Convertica to help with your CRO, you're doing it wrong. Even if you only do the 'best practices' package, you'll never be sorry.
Special thanks to Ayumi who was incredible as the project manager!
If youve listened to Kurt in podcasts, 1. You know he is the real deal and 2. CRO is a journey that requires experience and patience, certainly something i dont have running a high growth business. I love the idea of CRO and would love to do it, but this is something to leave to experts who can identify the low hanging fruit and get your conversion rate up. Mine was doubled in 1st 3 months.
Kurt Philip and his team helped raise click through to my agencys enquiry page by 65%. That's a 17.98% CTR vs the 10.88% CTR before.
Author
Each result shows its metric, timeframe and source.
Lead generation
+51.6%
Conversions (valuation tool submissions), 47 days
Source: Empire Flippers, valuation tool submissions, 47 days, split-URL test then rollout
Read the case study: Empire Flippers: a valuation tool submission process rebuilt
eCommerce
+101.82%
Revenue, cumulative across two sequential split tests, 7 December to 24 March
Source: JustThrive, revenue, two sequential split tests, Dec to Mar
Read the case study: JustThrive: two sequential split tests on a supplement store
Membership eCommerce
+49.4%
Paid membership sign-ups, 17-day A/B test
Source: dScryb, paid membership sign-ups, 17-day A/B test, 98% confidence
Read the case study: dScryb: more paid membership sign-ups from search results
Kurt Philip is the founder of Convertica, a conversion rate optimization (CRO) consultancy he started in 2017. He has worked in SEO since the early 2000s and has 15+ years of experience. He personally leads Convertica's CRO advisory and is based in Chiang Mai, Thailand.
Kurt Philip founded Convertica (convertica.org) in 2017. Convertica is a conversion rate optimization consultancy that has worked with more than 2,000 clients. Kurt's title is Founder.
Kurt Philip grew up in New Zealand and Australia. He is now based in Chiang Mai, Thailand.
Yes. Kurt Philip has been a guest on the Authority Hacker podcast, episode #124.
Start with Convertica's free CRO audit: enter your website and email, and watch it run live on your page. After the audit, Kurt personally leads CRO advisory for the sites that want help, and places are limited. Sites that would rather not build the changes can choose full implementation, where Convertica's team builds the fixes. Both are priced after your audit.
More about the company: About Convertica.